Source:SportsProMedia.com England's top soccer clubs will be the biggest beneficiaries of another lucrative rights sale, with Hong Kong cable TV broadcaster I-Cable agreeing a deal to show the Premier League for the next three seasons. The broadcaster outbid rival Now TV to the rights, which had previously been held by the latter. More

Source:SportsProMedia.com. Bayern Munich have secured a new shirt sponsorship agreement with Deutsche Telekom outstripping the deals English giants Manchester United and Liverpool signed earlier this year, and second only to Real Madrid in Europe.The team will be sponsored by Deutsche Telekom for the next three years, with German media putting the annual sponsorship fee at around €25 million (US$37.3 million), More

Source:SportsProMedia.com BMW has been named as the latest top tier sponsor of the London 2012 Olympic Games, and will provide 4,000 vehicles – BMW and Mini cars, and BMW bicycles and motorcycles – to athletes, officials and staff at the event.The deal, valued at US$50 million, sees the German car company become the 24th sponsor of the Games More

Source:euFootball.BIZ. The full-year pretax profit for English Tottenham Hotspur Football Club totaled GBP 33.4 million, a record for the club, Reuters reports. The previous year’s figure was only GBP 3 million. The increase is largely due to the player trading profit of 56.5 million. Without the revenue from player trading, More